This large sector covers the production and sale of consumer goods, as well as various consumer services including electronic commerce and health care. Since 1996, Baring Vostok funds have invested over $400 million in 13 companies from this sector.
Moscow and Moscow Region, Russia
Minority stake

Vkusvill is a fast-growing food retailer in Moscow and the Moscow Region, focused on selling fresh products with short shelf life. The Company targets customers who make top-up purchases in between weekend shopping trips to large supermarkets and hypermarkets. Vkusvill stores are neighborhood (or convenience) stores, average store trade area is 150 sqm. Vkusvill sells only private label goods, and conducts strict quality control of its suppliers. The Company sells dairy, vegetables, meat, and other food categories, as well as non-food assortment. 

Other projects


24 November 2020

21 years later….

Letter from Baring Vostok Senior Partner Elena Ivashentseva to colleagues and friends in relation to Ozon’s IPO
19 November 2019

TJX acquires 25% of Familia.

A Baring Vostok portfolio company Familia – Russia’s leading off-price apparel and home fashions retailer – announced that the TJX Companies has acquired a 25% ownership stake in the Company from existing shareholders for USD 225 million.
11 November 2019

Media Statement.

Baring Vostok statement regarding the decision of the Moscow City Court to refuse changes to Ivan Zyuzin's and Vagan Abgaryan's pre-trial detention measures.